Season 4 Episode 3
One Small Thing –
Allison’s IVRs
About This Episide
Small businesses often fight to capture and sustain customer attention against huge global giants with thousands of employees and millions of dollars or pounds, yen, yuan or riyal to invest.
But it is often the small and unexpected things that makes the biggest differences.
Which is where Allison, “the IVR Voice” can help.
It is a well know customer experience truth that first impressions count, and for many customers that first impression is the voice on automated phone system that invites you to leave a voice mail or hold on or helps you get directed to the person you really want to talk to.
While 90% of businesses today use the standard voice that is provided with their phone system, some allow you to type in what you want them to say and the computer voice will read it out for you.
And of course there are AI driven voice avatars available. But nothing speaks to your customers like a professional voice artist.
We discuss with Allison how her unique talents will change your perceptions of this experience capability forever.
- Why Allison has such a hard to remember last name (The opportunity that businesses miss by not realizing how important the telephone system is in personalizing their brand to customers.
- How Allison’s greeting for a small cupcake company had Graham hoping that Allison came with the cupcakes.
- If great customer experience is about empathy what kind of day do you think you are having when you need to call your auto body shop .. and why can your phone system personality make all the difference
- How businesses invest in their website as the “front door” of the business but forget the phone system.
- Why the ultimate best practice colonoscopy phone greeting (you will understand when you listen) can create customer intimacy
- And if you or someone you know is in the HVAC business you will feel “toasty and cool at the right moments” while you wait to talk to a technician.
And lots of other tips and tricks you will truly appreciate.
Resources
You can find lots of IVR and phone system design tips and tricks online and by checking out the links below.
- Find more Allison demos here
- If you want to learn how to program in VXML you can find that here (VXML is a programming language that allows you to build voice IVR’s like XML websites and even align your IVR and your website)
- For those old enough to remember here is Seinfelds Kramer Moviefone Man IVR Auto Attendant
- And finally one of my favorite IVR comedy sketches
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