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What if a robot could help you as a business owner do one small customer experience thing? And what if that thing was a very human and personal experience for your customers…one that’s associated with a time long before email conquered the world?

That one small CX thing? Say thank you! And do it in a simple way that expresses your authentic self.

We discuss how with Rick Elmore, founder and CEO of Simply Noted , an amazing company and solution that we think every small business (and a lot of larger ones) should use. Simply Noted, with 400,000 website users per month, provides a powerful, low cost but high impact AI experience – a transformation solution providing handwritten notes.

Highlights

• Rick’s spectacular personal journey from University Arizona football player to an MBA who founded a tech startup.
• How handwritten notes transform experiences.
• Some of the robot, machine learning and artificial intelligence innovations, including 6 pending patents, that Simply Noted has pioneered.
• How people who receive a printed pseudo hand written note know that it isn’t real and the impact on their customer perceptions.
• What Simply Noted does to avoid all these issues.
• How ChatGPT and OpenAI are critical to Simply Noted’s success.
• The business case that Simply Noted serves including:
  • How appreciated customers are 5 times more likely to make purchase, 5 times more likely to forgive a mistake,  4 times more likely make a referral, 7 times more likely to buy a new offering or product.
  • That American Express says a 5% improvement in client retention will drive 25-95% year over year profitability growth.
  • Informing Client Retention as the biggest focus  (although many businesses use the notes for prospecting).
  • Why the biggest application is simply saying thank you, a small but important thing.
  • And why smart clients recognize they need to move and do things like this now because the AI revolution is moving fast but relationships will never go out of style.

Resources

• Simply Noted

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